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Technology Roadmapping for Strategy and Innovation

Autor
Herausgegeben von Martin Moehrle, Herausgegeben von Ralf Isenmann, Herausgegeben von Robert Phaal

Technology Roadmapping for Strategy and Innovation

Untertitel
Charting the Route to Success
Beschreibung

Technology roadmapping is a significant method to help companies gain orientation concerning future challenges. This work contains a description of technology roadmapping in four major parts, providing expert knowledge on framing/embedding of technology roadmapping, processes of technology roadmapping, implementing technology roadmapping and linking technology roadmapping to other instruments of strategic planning. The book provides a comprehensive survey of technology roadmapping since it contains papers by leading European, American and Asian experts, provides orientation regarding different methods of technology roadmapping and their interconnections, supplies readers with a compilation of the most important submethods, and embeds and links technology roadmapping in the framework of management research. This book aims at becoming the leading compendium on technology roadmapping.

Verlag
Springer Berlin
ISBN/EAN
978-3-642-33923-3
Preis
213,99 EUR
Status
lieferbar